Winter Weddings in San Diego: Can You Really Save Money by Booking Off-Season?

In San Diego, where sunshine is practically a given year-round, winter weddings don’t come with the usual worries about cold or snow. In fact, winter here feels like a secret season: Mild, beautiful, and surprisingly budget-friendly. For couples considering a winter wedding, the big question is: Will it actually save you money compared to a summer celebration?

At BRICK, located in the heart of San Diego’s historic Liberty Station, we’ve seen a rise in couples choosing off-season dates. Whether it’s for cost savings, creative flexibility, or just a different take on the typical wedding experience, winter weddings are carving out a place in the spotlight. If you’re considering saying “I do” during the cooler months, we’ve got the facts, figures, and insider tips to help you budget wisely and celebrate in style.

Why Getting Married in Winter Might Be Easier on Your Wallet

There are several reasons why couples find winter weddings to be more cost-effective, especially in a city like San Diego, where you don’t have to sacrifice weather for savings.

• Venue Rates Drop: Since winter tends to be a slower season for weddings, many venues offer lower rental fees during these months. That’s a major win for your budget.

• Vendor Flexibility: Photographers, florists, caterers, and other vendors often have more availability and may even offer discounts or added value during their slower season.

• More Affordable Travel: Outside of the major holiday weeks, winter airfare and hotel rates can dip, making it more affordable for guests coming from out of town.

• Simplified Styling: Winter weddings allow for more creative freedom with decor—less floral opulence, more atmospheric charm. Candles, textures, and greenery can go a long way.

“Winter weddings are a hidden gem in San Diego,” says Victoria, BRICK’s Venue Manager. “The weather is still gorgeous, vendors are easier to book, and couples usually get more for their money.”

Of course, it’s smart to plan for caveats like an earlier ceremony given the shorter daylight hours.

What Does a Winter Wedding in San Diego Actually Cost?

Winter weddings in the San Diego area tend to come in a bit lower than their peak-season counterparts. On average, couples hosting a winter wedding can expect to spend $25,000 to $40,000, depending on size, vendors, and design choices.

At BRICK, we offer a unique open-vendor model, giving couples full control over how they allocate their budget. Whether you’re working with $25K or $75K, our in-house team, 828 Planning, can help you bring your winter wedding vision to life.

Will There Be Flowers in the Winter? Absolutely—With a Twist

Yes, you can absolutely have beautiful blooms at your winter wedding. The key is knowing how to source florals that are seasonal or finding creative alternatives that deliver the same impact.

Some smart strategies:

• Stick with winter-appropriate flowers like hellebores, paperwhites, roses, and ranunculus.

• Layer in evergreens, olive branches, or eucalyptus to add fullness and texture.

• Use non-floral design elements like candles, fabric draping, or hanging installations for a romantic feel that doesn’t rely heavily on flowers.

• Ask your florist if they offer seasonal packages or design concepts that reduce cost without sacrificing style.

Are Winter Weddings Gaining Popularity in San Diego?

Absolutely. While summer remains the most common time to tie the knot, winter weddings are no longer rare, especially in cities like San Diego, where the weather remains comfortable year-round.

Why are more couples choosing winter?

• Distinctive Look: Winter weddings offer a unique backdrop, ideal for couples who want something different than the typical beach-y or spring vibe.

• More Options: Since it’s a less competitive season, couples often get first pick on vendors and dates.

• Intimate Energy: Winter weddings tend to feel cozier, more personal, and less rushed—which guests really appreciate.

If you want to see how a winter wedding can shine at BRICK, check out our Instagram for inspiration from past events and styled shoots.

Tips for Planning an Affordable Winter Wedding in San Diego

Looking to maximize your winter wedding budget without cutting corners? Here are a few tips to help you stay on track:

• Choose a venue with flexible vendor options. BRICK allows you to bring in your own team, which means more control over pricing and style.

• Use ambient lighting and greenery instead of pricey flower arrangements.

• Opt for seasonal menus with comforting, crowd-pleasing food. Soups, pastas, or casual catering often costs less than formal plated meals.

• Skip the holiday dates. Avoiding weekends around Christmas and New Year’s will help lower costs on travel, accommodations, and even vendor rates.

• Scale down your guest list. Smaller weddings create a more intimate feel—and a much lower bottom line.

Dreaming of a Winter Wedding in San Diego? Let’s Make It Happen

Winter weddings in San Diego are not only beautiful—they can be more affordable, more memorable, and less stressful to plan. With the right team, timeline, and a space like BRICK, your wedding can feel both luxurious and intentional without going over budget.

Ready to explore what your winter wedding could look like at BRICK? Schedule a tour or connect with our team to start planning. Let’s make winter magic together.